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Google's WiFi Network in NY

I found a story about Google setting up a free WiFi network in New York. I'm pretty sure I've heard of other such hotspots popping up, but I don't have any links to those stories.

So my take is a positive one. I think Google has a huge opportunity here to tap a market the way it should be tapped. Not to say there's a lack of WiFi hotspots in America, but there sure is a lack of freedom within the current network. You go to Coffee Bean, you get SBC WiFi - you go to Starbucks, you get T-mobile.

The bigger problem is that current major networks are not free. They operate on a subscription basis which runs $29.99 a month for unlimited access (for T-mobile). This is a bit much for me. I can't justify another $30 a month just to be able to go online IF I'm at Starbucks. Right now I share a friend's login for free :)

I like Google's approach much better. The connection and service is free and from what I hear they are going to fund it through advertising. However, I'm not sure what form that comes in. Do you get popups while connected? Do you have to install their connection software? Do you have to have a Gmail login?

It'll be interesting to see how it works. If you know or have used the service, I'd love to hear about it.